Unlock Your Audience: A Workbook for Defining Your Ideal Customer
Struggling to figure out who your brand should be speaking to and what to say?
Unlock Your Audience is a 25-page fillable digital workbook that helps you get out of the guessing game and into clarity. It’s designed to help you define your ideal customer, understand what they care about, and turn all that insight into messaging that actually connects.
Perfect for business owners, creatives, and service providers who feel stuck when it comes to marketing, this workbook walks you through everything from identifying your customers' pain points and motivators to analyzing your competitors and finding ways to stand out.
If you’ve ever felt like your offers or content aren’t landing, or like you're just talking into the void, this workbook gives you the tools to change that.
What’s inside:
- Expert guidance to help you understand your audience on a deeper level
- Thoughtful, fillable prompts that go beyond surface-level demographics
- Questions that uncover your ideal customer’s values, motivators, money habits, and more
- A customizable customer persona template you can reference anytime
You'll walk away with:
- A clear picture of who you’re trying to reach and how
- Confidence in how you show up, speak, and sell
- Less second-guessing and more alignment in your brand decisions
- Real insight you can actually use in your branding, messaging, and offers
When you try to speak to everyone, you end up connecting with no one. It's time to get clear on who you're really here for, so you can stop wasting time and start connecting with the right people.
This digital product is for personal use only. It may not be copied, shared, resold, repackaged, or redistributed in any form. Commercial use, including use with clients, is not permitted.
A 25-page fillable digital PDF workbook to help you get clear on your target audience, plus access to an editable customer persona template in Canva.